The Proposed EUDR Delay: Why Businesses Shouldn't Slow Down Their Efforts

The European Commission's proposal to extend the transition period for enforcing the EU's Anti-Deforestation Regulation (EUDR), which is still subject to the approval by the European parliament, has sparked a variety of reactions across industries. The suggested one year delay, aimed at giving companies more time to prepare to comply with stringent due diligence requirements, was welcomed by some but criticised by others - partly due to the delay resulting in many more hectares of land being degraded and deforested.

However, this delay should not be viewed as an opportunity to slow down implementation efforts. Instead, businesses can leverage this period as a strategic advantage — by treating due diligence not as a compliance burden but as a competitive differentiator. In fact, 85% of our customers who are in preparation mode are not slowing down their implementation efforts and even more EU Operators are proving EUDR compliance is possible if you engage your suppliers.

Due Diligence as a Competitive Edge

Given the suggested extension from the EU Commission has not been approved by parliament, businesses should view due diligence as an opportunity to stand out. In an era where both consumers and investors prioritise sustainability, having robust systems in place for monitoring and verifying supply chains can set companies apart from their competitors. Those that take the lead in implementing the EUDR regulations early can use this as a selling point, reassuring stakeholders that their practices align with global environmental standards.

Moreover, with the European Commission's newly issued guidance, including clarifications on the scope of the regulation and a deforestation risk assessment methodology, there is no shortage of resources for companies to begin preparing immediately. The guidance will help businesses fine-tune their approach, offering clear benchmarks for assessing risk and ensuring they are in line with regulatory expectations.

Using Technology to Stay Ahead

Innovative solutions such as Interu, designed and built to aid EUDR compliance, can be powerful tools for companies looking to streamline their compliance efforts. It offers a way to digitally verify and track materials across complex global supply chains, ensuring full traceability. By investing in digital tools now, companies can enhance their operational transparency and make the process of due diligence much more efficient whilst also benefiting from additional outcomes such as improved operational efficiency and increased market access.

Read more about how Interu can benefit your business here. 

Embrace the Delay as an Opportunity

By embracing this proposed extended timeline to refine processes and adopt new technologies, companies can ensure they are well-prepared for when the regulation comes into force — and, crucially, can use their leadership in sustainability to differentiate themselves in the market.

On the 15th October we are being joined by Senior Sourcing Manager, Maggie FitzHerbert from Soil Association, where we will discuss the latest EUDR FAQ’s, how to engage suppliers and our integration with the EU’s Traces system. Sign up here. 

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