Interu by iov42
About Us
Interu enables organisations to securely capture, verify, and share trusted supply chain data to improve decision-making across complex global networks.
Interu by iov42
Our founding story
Compliance tools only work if they're built around how your supply chain actually operates. Before we talk about what Interu can do, we take the time to understand your sourcing origins, your supplier relationships, and what the regulation requires of you specifically. That means we prioritise discovery conversations, gap analysis and regulatory guidance before showing you the power of Interu.
"What really stood out was not just the technology, but the advisory support. From EUDR expertise to market feedback and hands-on help aligning customers and suppliers, the level of guidance we received went far beyond what competitors offer. We're very pleased with the partnership and the value it's delivering for our business."
interu by iov42
Our Product Philosophy
The principles that shape how we build.
We start with the problem, not our technology
We name the core problem before we design, and we're never afraid to set aside an exciting build that doesn't clearly trace back to a real need in the market. The technology follows the problem, not the other way around.
We build to adapt.
Regulations change. Supply chains evolve. We keep our platform and data model standards-agnostic so that it moves with you, not against you.
We decide deliberately, then move fast.
We ask the questions that matter and make decisions based on evidence, not by chasing every trend. Once we're clear, we move - fast.
We make compliance simple and safe.
We use technology to help you identify gaps and make faster, more informed decisions - not to replace human judgment.
We keep humans at the heart.
Supply chain compliance is complex, and no two businesses are the same. We take time to understand your specific context (your origins, your suppliers, your risk profile) rather than expecting you to fit a template.
We prioritise learning.
We measure the value of what we ship and adjust when something isn't working. Being honest about what needs to improve is how we get better.
We start with the problem, not our technology
We name the core problem before we design, and we're never afraid to set aside an exciting build that doesn't clearly trace back to a real need in the market. The technology follows the problem, not the other way around.
We build to adapt.
Regulations change. Supply chains evolve. We keep our platform and data model standards-agnostic so that it moves with you, not against you.
We decide deliberately, then move fast.
We ask the questions that matter and make decisions based on evidence, not by chasing every trend. Once we're clear, we move - fast.
We make compliance simple and safe.
We use technology to help you identify gaps and make faster, more informed decisions - not to replace human judgment.
We keep humans at the heart.
Supply chain compliance is complex, and no two businesses are the same. We take time to understand your specific context (your origins, your suppliers, your risk profile) rather than expecting you to fit a template.
We prioritise learning.
We measure the value of what we ship and adjust when something isn't working. Being honest about what needs to improve is how we get better.
SEE OUR PARTNERS
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Interu by iov42
Leadership team
Our leadership team brings together a wealth of expertise in technology, compliance, and business strategy.
Anna Roberts
Anna specializes in scaling solutions to enhance trust within multi-party networks, having worked at the intersection between technology, business transformation and sustainability for 20 years. On a day to day basis she spends time with prospects, partners and policy makers, making sure that their needs are met by Interu now and in the future.
David Coleman
David, an experienced technologist and Head of Product at iov42, drives the product vision for Interu by leveraging many years of experience, within small and large organisations, in creating technology solutions to complex problems. His passion is to figure out how to leverage existing and emerging technologies in a pragmatic and practical way to help address real world challenges.
Dominic von Trotha Taylor
Seasoned CEO, took PayPoint, a LSE-listed payments company, from startup phase to being a respected pan-European organization with revenues in excess of €230m and left as CEO after 19 years. Demonstrating iov42’s rising voice in the blockchain and traceability scene, our CEO has been interviewed by leading publications including Euro.News, Sifted, and Forbes.
Andrew Wilsdorf
Andrew is an experienced Customer Success leader with 20 years SaaS, project management, and ESG expertise. Passionate about driving client success and sustainability, he has led global portfolios, built high-performing teams, and delivered innovative solutions across numerous start-ups and scale-ups.
Alexis de Vienne
Alexis de Vienne, experienced operator having grown 3 startups before spending a decade in Venture Capital investing in early stage SaaS businesses.
Robert Zapfel
An entrepreneur and executive advisor specialising in resilient IT and cloud systems, cyber security, and guiding technology projects from design through to production. His current work centres on AI and multi-agent systems, coupling deep technical insight with the rigour required to deliver stable, measurable, and secure solutions.
Celina Bellingham
Celina is a senior finance leader with over 17 years of experience in finance, accounting, audit & advisory and consulting, across a broad company and industry base, and with a recent focus on sustainability.
Trust is fundamental to who we are, what we do, and how we work with our clients
Founded in Austria in 2016, iov42 was born out of a bold vision: to unlock the potential of secure, transparent, and trustworthy data sharing across the world’s most complex industries.
Today, our team of experts spans 12 different nationalities and operates across Europe, bringing together a wealth of diverse perspectives and technical know-how to solve the unique challenges of our globalised economy.
We collaborate with a wide network of partners and customers to reimagine how organisations manage and share data. To help address this we built our own distributed ledger technology, supported by the European Commission as part of their European Blockchain Services Infrastructure initiative. Furthermore, we have developed an industry leading supply chain traceability product, Interu. Our solutions are designed to empower businesses to build trust, improve efficiencies.
Transparent
Global team
Transparent data
Secure data
Trustworthy data
Security Standards
ISO 27001 Certified
We are committed to upholding the highest standards of data protection and security.
Where are we
Supporting supply chains across continents, through a growing network of partners and customers.
iov42 team
Local partner support
Interu users (direct & indirect)
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Resources
Latest resources
Expert explainers, practical guides and the latest news on regulations, compliance and supply chains.
